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Corporate Social Responsibility (CSR) is an idea that corporations have to consider the interests of customers, employees, shareholders, communities, and ecological considerations in all
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Socially responsible investing (SRI) describes an investment strategy which combines the intentions to maximize both financial return and social good.
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green@work : Magazine : Back Issues : Nov/Dec 2002


Cover Story

Model T for a New Era

Powered by a supercharged hydrogen internal combustion engine, equipped with a hybrid electric transmission, enhanced by a host of advanced safety systems and pioneering green materials and processes, Ford Motor Co. has debuted the Model U, a concept car that Dr. Gerhard Schmidt, vice president of research and advanced engineering, describes as Ford’s “model for change.”
the whole story >>

By Katie Sosnowchik
Photography by Ford
Photographic/Sam Varnhagen



Jan/Feb 2003

Between Yellow and Blue
Rebuilding Trust with Transparency.

Headlines: Wanted: Global Partnerships
Achieving sustainable development for all is the greatest challenge.

Newslines
Actions and initiatives worth noting.

Single Bottom Line Sustainability: Playing to Win Forget the notion of sustainability as a corporation’s moral
obligation. That’s not how it
plays the game.
by Paul Gilding

Corporate Acts: Responsibility Strategies
Engaging a vision for the future.
by John Gray and Susan Graff



Special Section: The Environment Vs. the New Economy
Consumers love their high-tech toys, yet they come with a high environmental price tag. Can consumers convince the electronics industry to go green? Some leading organizations say they can. Here's how.

Special Section: Truth & Transparency
The why and how behind world-class corporate environmental reporting.
by Gil Friend and Susan Russell

New Perspectives:
Design for the Triple Top Line

Positive aspirations, creativity and scientific rigor yield a new definition of product quality.
By William McDonough and Michael Braungart


Timelines: Unconventional Allies
How religious and environmental groups are partnering for the planet.

Read On
Books to take on the journey.
Reviewed by Richard Walthers

Agenda
Happenings on the environmental front.

Frankel-y Speaking: Word Magic
We know the world through words - and can change it with words, too.
by Senior Columnist Carl Frankel


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