Cover Story

One Size Does Not Fit All

By Penny S. Bonda, FASID
and Katie Sosnowchik

How do you—or even, can you—move the 30-year-old U.S. Environmental Protection Agency (EPA) into the 21st century? If it’s to be done, Christie Todd Whitman, the agency’s newest administrator, is up to the task at hand. With the ease of an accomplished diplomat who knows her facts inside and out, Whitman appears eager to move beyond the agency’s previous “command and control” mode. Instead, Whitman advocates forging new partnerships. “It’s time for us to build on those and not to expect that it’s going to be the federal government that has all the answers,” she says. Indeed, she emphasizes, there is no one answer that’s going to meet everyone’s needs. the whole story >>

Between Yellow and Blue
Tragic Consequences

Headlines
Leadership In a Crisis

Newslines
Actions and initiatives worth noting.

Corporate Acts:
Real Sustainable Business Value
Maximizing the business value of sustainable development.
By Chuck Riepenhoff
and Michael Radcliffe

Happenings:
A Great Debate
Squaring off on both sides of the energy issue.
By Penny S. Bonda, FASID

Reinventing the World, Step Four
The Active Positive List will make a product actively “good” rather than “less bad,” thus taking it as far into the eco-effective realm as it can go.
By William McDonough
and Michael Braungart

No Vacancy
Hotel chains, both large and small, are proving that green initiatives can help them capture billions of guest rooms booked each year.
By Penny S. Bonda, FASID

Special Section:
Making an Impact
Preparing graduate students for the good of the world by giving them a perspective on community, social and environmental businesses.
By Janet Wiens

Lifelines:
Turning the Tide
By doing simple, everyday actions, individuals can have measurable impact on helping the environment.

Innovations: How Does Your Paper Rate?
A tool helps weigh economic and ecological considerations in design.

Read On:
This Organic Life
Making self-sufficient production into a part of life is possible and beneficial to all.
Reviewed by Richard Walthers

Frankel-y Speaking:
Bobos in Purgatory
Cultural Creatives will save
the world . . . maybe.
By Senior Columnist Carl Frankel